Why are the re-blog to like ratios on fandom art posts so horrible?
Here’s a random piece of fandom art. At the time of writing, the ratio was 0.15, so for every like there is 0.15 reblogs.
That is relatively for Tumblr, abysmal. The artist did everything right, the art is: cute, marketable, family friendly, high quality, aesthetically pleasing, tagged with all the fandom tags, and relevant.
There is literally nothing that could be recommended for improvement other than adding alt text to optimise discoverability and maximise user accessibility.
On Tumblr, it is usual for posts to get ratios of 0.5, 0.7 or even 0.9 yet this posts ratio resembles that of late Twitter far more.
Why is this?