New FTC ‘Click-to-Cancel’ Rule Marks Latest Pro-Consumer Win by Lina Khan | Common Dreams
“The target of the latest consumer protection rule unveiled by the Biden-Harris administration’s Federal Trade Commission on Wednesday is, as one journalist said, "one of those things that sounds minor but is at the heart of many of the frustrations of American life”: The hoops people in the U.S. are required to jump through to cancel subscriptions or services they no longer want or need.
The FTC announced that its “click-to-cancel” rule, part of the agency's review of the 1973 Negative Option Rule, was finalized and will go into effect 180 days after it is published in the Federal Register.
Under the rule, sellers will be required to “make it as easy for consumers to cancel their enrollment as it was to sign up,” said the FTC.“